Archived posting to the Leica Users Group, 2007/08/12
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]> Lawrence Zeitlin wrote: >> >> >> I'm shocked, shocked to learn that Leica elves in Wetzlar do not make >> all Leica branded products. In my photo closet I have a "Leica" >> Digilux by Fuji, a "Leica" 90 mm lens by Wollensak, a "Leica CL" by >> Minolta, a "Leica" meter by Gossen. My wife has a "Leica" Digilux by >> Panasonic. Naturally Leica permitted all these companies to put the >> Leica name on their products out of pure altruism. >> >> But does putting a German premium optical name on a consumer product >> do any good? My nephew, who manages a Best Buy store in Plano, Texas >> says no. Most people buying consumer grade digital cameras know the >> names, Sony, Panasonic, and Canon. That's what they ask for. They >> couldn't care less about those sausage sounding German brand names of >> a photo generation long past. Leica, Zeiss, and Schneider labels may >> lend a product credibility to photographers of a certain age but real >> photographers don't buy P&S digitals. It's like GM putting the name >> Dusenberg on a Chevrolet. Who would believe it? More important, who >> cares? >> >> Larry Z > Larry, > > Or the Stupidity of Daimler-Benz putting the name Zeppelin on a > Mercedes, or VW putting the name Horch on an Audi. WTF cares? > > Jerry > I'd care if the Mercedes didn't float in the air. Mark William Rabiner Harlem, NY rabinergroup.com