Archived posting to the Leica Users Group, 2005/08/24

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Subject: [Leica] Canon Introduces 2 new digital SLR's
From: langeratcarleton at gmail.com (Mark Langer)
Date: Wed Aug 24 13:20:43 2005
References: <BF3204CD.421F%bdcolen@comcast.net> <BF328513.4DF3%philippe.orlent@pandora.be>
 
Which is why Beta won over VHS.  :-)

Mark

> > Canon isn't winning simply
> > because of advertising and PR, they're winning because they Canon's are
> > delivering the quality images.
> 
> In mid to long term, brands are ONLY winning because they deliver a by
> consumers defined/desired quality.
> It's up to marketing to understand their consumers and either develop what
> they want, or what they (might) need. Which is not the same as creating
> artificial needs.
> And it's up to advertising to communicate the above in an effective way.
> That is the way it works. Not vice versa.
> 
> 
> 
> _______________________________________________
> Leica Users Group.
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>
Replies: Reply from rangefinder at screengang.com (Didier Ludwig) ([Leica] Canon Introduces 2 new digital SLR's)
Reply from philippe.orlent at pandora.be (Philippe Orlent) ([Leica] Canon Introduces 2 new digital SLR's)
 In reply to: Message from bdcolen at comcast.net (B. D. Colen) ([Leica] Canon Introduces 2 new digital SLR's)
Message from philippe.orlent at pandora.be (Philippe Orlent) ([Leica] Canon Introduces 2 new digital SLR's)