[Leica] Leica on the way back to Wetzlar?

[don.dory at gmail.com (Don Dory)]

Didier,
Little German here, but I assume that production will remain in Solms and
management will move.  Although the building itself isn't much so that cost
will be minimal.  Also, production constraints in Solms keeps them from an
upside potential when sales are good.  Interesting thoughts about
re-ordering how Leica goes about building it's products.

On 4/3/07, Didier Ludwig <leica@screengang.com> wrote:
>
> An article in the german mag "Photoscala International" says Leica is
> planning the return to Wetzlar; and that a suitable 13 hectare parcel of
> land has already been bought by Leitz Park GmbH (belongs to Socrates
> Holding, which is owned by ACM Project engineering, one of Leica's new
> owners). The article is from march 29th so it's probably not an april 
> fool's
> joke.
>
> http://www.photoscala.de/node/3073 (in german)
>
> Seen from the marketing point of view, the change to Solms has always less
> than suboptimal, as "Wetzlar" was part of the famous Leica brand. But I
> believed they wanted to go back to Wetzlar after they left Canada, but
> couldn't find a suitable estate then.
>
> Didier
>
>
>
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-- 
Don
don.dory@gmail.com