[Leica] No comments about the SOFORT ??

Gerry Walden gerry.walden at icloud.com
Mon Sep 19 07:26:47 PDT 2016 

Another to add to the ‘new’ trend at £285 or $370 by my calculation:

https://mint-camera.com/tl70/

Gerry


> On 19 Sep 2016, at 09:49, Douglas Sharp <douglas.sharp at gmx.de> wrote:
> 
> Seems there are a lot of them, too.
> 
> http://www.wsj.com/articles/smile-the-polaroid-style-instant-camera-is-back-1463590142
> 
> Cheers
> Douglas
> 
> On 19.09.2016 09:43, Gerry Walden wrote:
>> We are talking about the same Millennials who queue around the block for their iPhone 7s and drive the gold-plated Bentleys I see around town now, the same ones who earn $500,000 a week kicking a ball around are we? For these Millennials it is a fun party camera with panache.
>> 
>> Gerry
>> 
>> 
>>> On 19 Sep 2016, at 07:37, Jayanand Govindaraj <jayanand at gmail.com> wrote:
>>> 
>>> The millennials, as per the numerous studies that have been done to date,
>>> are, by and large, far too careful with their money to pay six times the
>>> cost of an Instax for a Sofort, for essentially the same product.
>>> Cheers
>>> Jayanand
>>> 
>>> On Mon, Sep 19, 2016 at 12:01 PM, Gerry Walden <gerry.walden at icloud.com>
>>> wrote:
>>> 
>>>> Philippe
>>>> 
>>>> Go back to your youth: the wild parties, the Polaroid pictures etc.etc.
>>>> That is what makes the Instax (and maybe the new SOFORT) attractive. Just
>>>> think, all those fun pics to pass amongst your friends with the cache of
>>>> knowing/boasting about that you have a Leica, the camera for the rich. It
>>>> will sell!!
>>>> 
>>>> Gerry
>>>> 
>>>> 
>>>>> On 19 Sep 2016, at 06:55, Philippe Amard <photo.philippe.amard at gmail.com>
>>>> wrote:
>>>>> This is the part where I start feeling old ;-)
>>>>> 
>>>>> 
>>>>> Amities
>>>>> Philippe
>>>>> 
>>>>> 
>>>>> 
>>>>> 
>>>>> 2016-09-19 7:45 GMT+02:00 Richard Man <richard at richardmanphoto.com>:
>>>>> 
>>>>>> Young people LOVE the Instax!!!
>>>>>> 
>>>>>> On Sun, Sep 18, 2016 at 10:35 AM, Mark Rabiner <mark at rabinergroup.com>
>>>>>> wrote:
>>>>>> 
>>>>>>> As its going for 300 bucks I cant see any way its going to be made in
>>>> the
>>>>>>> new Leica circular mall in Wetzlar with wooden mallets by third
>>>>>> generation
>>>>>>> mallet hitters taking a beer break for lunch.. Its going to be made
>>>> where
>>>>>>> they have the space to do by the tens of thousands so at that's going
>>>> to
>>>>>> be
>>>>>>> made by slave children in Thailand. (exaggeration but you get my point)
>>>>>>> 
>>>>>>> .
>>>>>>> 
>>>>>>> 
>>>>>>> On 9/18/16 3:14 AM, "Gerry Walden" <gerry.walden at icloud.com> wrote:
>>>>>>> 
>>>>>>>> This is very similar to the Fuji Instax, and appears to use the same
>>>>>>> film. I
>>>>>>>> understand the Instax is very popular in the younger market segment
>>>> and
>>>>>>> i feel
>>>>>>>> sure Leica have done their research on this one. There is a big market
>>>>>>> out
>>>>>>>> there so far untapped by Leica.
>>>>>>>> 
>>>>>>>> Gerry
>>>>>>>> 
>>>>>>>> Gerry Walden LRPS
>>>>>>>> www.gwpics.com
>>>>>>>> +44 (0)23 8046 3076 or
>>>>>>>> +44 (0)797 287 7932
>>>>>>>> 
>>>>>>>> 
>>>>>>>> 
>>>>>>>> 
>>>>>>>> 
>>>>>>>> 
>>>>>>>>> On 18 Sep 2016, at 06:01, Nathan Wajsman <photo at frozenlight.eu>
>>>>>> wrote:
>>>>>>>>> I find it hard to imagine that young people, for whom photos are
>>>>>>> something
>>>>>>>>> you take with a mobile and share on Instagram, will spend the money
>>>> on
>>>>>>> buying
>>>>>>>>> the film for this device. The only people I know who use instant
>>>>>>> photography
>>>>>>>>> are art types for whom the little prints are an ingredient in further
>>>>>>>>> creation.
>>>>>>>>> 
>>>>>>>>> Cheers,
>>>>>>>>> Nathan
>>>>>>>>> 
>>>>>>>>> Nathan Wajsman
>>>>>>>>> Alicante, Spain
>>>>>>>>> http://www.frozenlight.eu <http://www.frozenlight.eu/>
>>>>>>>>> http:// <http://www.greatpix.eu/>www.greatpix.eu
>>>>>>>>> PICTURE OF THE WEEK: http://www.fotocycle.dk/paws
>>>>>>>>> <http://www.fotocycle.dk/paws>Blog: http://nathansmusings.
>>>>>>> wordpress.com/
>>>>>>>>> <http://nathansmusings.wordpress.com/>
>>>>>>>>> Cycling: http://www.crazyguyonabike.com/belgiangator
>>>>>>>>> <http://www.crazyguyonabike.com/belgiangator>
>>>>>>>>> YNWA
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>> 
>>>>>>>>>> On 18 Sep 2016, at 00:33, Douglas Sharp <douglas.sharp at gmx.de>
>>>>>> wrote:
>>>>>>>>>> AFAIK - there's a group of potential customers that goes by the name
>>>>>> of
>>>>>>>>>> young people;-)
>>>>>>>>>> 
>>>>>>>>>> Not all that many here on the list, but a big market segment that
>>>>>>> Leica has,
>>>>>>>>>> up to now, seldom addressed or accessed.
>>>>>>>>>> 
>>>>>>>>>> Young people get older and - if the Sofort makes them happy - may
>>>>>> well
>>>>>>> stick
>>>>>>>>>> with the brand and take a closer look at what else it has to offer.
>>>>>>>>>> 
>>>>>>>>>> Just like the MINI drivers who move on and up to BMWs. A perfectly
>>>>>>> logical
>>>>>>>>>> marketing strategy.
>>>>>>>>>> 
>>>>>>>>>> Douglas
>>>>>>>>>> 
>>>>>>>>>> 
>>>>>>>>>> 
>>>>>>>>>> On 17.09.2016 22:55, Peter Dzwig wrote:
>>>>>>>>>>> Does it really merit comment?
>>>>>>>>>>> 
>>>>>>>>>>> Peter
>>>>>>>>>>> 
>>>>>>>>>>> On 15/09/2016 19:48, John McMaster wrote:
>>>>>>>>>>>> Not sure who the expected market is, although could maybe
>>>>>> guess.....
>>>>>>>>>>>> http://en.leica-camera.com/Photography/Leica-Sofort
>>>>>>>>>>>> 
>>>>>>>>>>>> john
>>>>>>>>>>>> 
>>>>>>>>>>>> _______________________________________________
>>>>>>>>>>>> Leica Users Group.
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>>>>>> information
>>>>>>>>>> 
>>>>>>>>>> _______________________________________________
>>>>>>>>>> Leica Users Group.
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>>>> information
>>>>>>>>> 
>>>>>>>>> _______________________________________________
>>>>>>>>> Leica Users Group.
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>>>>>>>> 
>>>>>>>> _______________________________________________
>>>>>>>> Leica Users Group.
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>>>>>>> 
>>>>>>> 
>>>>>>> 
>>>>>>> --
>>>>>>> Mark William Rabiner
>>>>>>> Photographer
>>>>>>> http://gallery.leica-users.org/v/lugalrabs/
>>>>>>> 
>>>>>>> 
>>>>>>> 
>>>>>>> _______________________________________________
>>>>>>> Leica Users Group.
>>>>>>> See http://leica-users.org/mailman/listinfo/lug for more information
>>>>>>> 
>>>>>> 
>>>>>> 
>>>>>> --
>>>>>> "Some People Drive, We Are Driven"
>>>>>> // richard <http://www.richardmanphoto.com>
>>>>>> richardmanphoto on Facebook and Instagram
>>>>>> <https://instagram.com/richardmanphoto>
>>>>>> 
>>>>>> _______________________________________________
>>>>>> Leica Users Group.
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>>>>>> 
>>>>> _______________________________________________
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>>>> 
>>>> _______________________________________________
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>>>> 
>>> _______________________________________________
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>> 
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>> 
> 
> 
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