[Leica] No comments about the SOFORT ??

[Douglas Sharp]

Seems there are a lot of them, too.

http://www.wsj.com/articles/smile-the-polaroid-style-instant-camera-is-back-1463590142

Cheers
Douglas

On 19.09.2016 09:43, Gerry Walden wrote:
> We are talking about the same Millennials who queue around the block for their iPhone 7s and drive the gold-plated Bentleys I see around town now, the same ones who earn $500,000 a week kicking a ball around are we? For these Millennials it is a fun party camera with panache.
>
> Gerry
>
>
>> On 19 Sep 2016, at 07:37, Jayanand Govindaraj <jayanand at gmail.com> wrote:
>>
>> The millennials, as per the numerous studies that have been done to date,
>> are, by and large, far too careful with their money to pay six times the
>> cost of an Instax for a Sofort, for essentially the same product.
>> Cheers
>> Jayanand
>>
>> On Mon, Sep 19, 2016 at 12:01 PM, Gerry Walden <gerry.walden at icloud.com>
>> wrote:
>>
>>> Philippe
>>>
>>> Go back to your youth: the wild parties, the Polaroid pictures etc.etc.
>>> That is what makes the Instax (and maybe the new SOFORT) attractive. Just
>>> think, all those fun pics to pass amongst your friends with the cache of
>>> knowing/boasting about that you have a Leica, the camera for the rich. It
>>> will sell!!
>>>
>>> Gerry
>>>
>>>
>>>> On 19 Sep 2016, at 06:55, Philippe Amard <photo.philippe.amard at gmail.com>
>>> wrote:
>>>> This is the part where I start feeling old ;-)
>>>>
>>>>
>>>> Amities
>>>> Philippe
>>>>
>>>>
>>>>
>>>>
>>>> 2016-09-19 7:45 GMT+02:00 Richard Man <richard at richardmanphoto.com>:
>>>>
>>>>> Young people LOVE the Instax!!!
>>>>>
>>>>> On Sun, Sep 18, 2016 at 10:35 AM, Mark Rabiner <mark at rabinergroup.com>
>>>>> wrote:
>>>>>
>>>>>> As its going for 300 bucks I cant see any way its going to be made in
>>> the
>>>>>> new Leica circular mall in Wetzlar with wooden mallets by third
>>>>> generation
>>>>>> mallet hitters taking a beer break for lunch.. Its going to be made
>>> where
>>>>>> they have the space to do by the tens of thousands so at that's going
>>> to
>>>>> be
>>>>>> made by slave children in Thailand. (exaggeration but you get my point)
>>>>>>
>>>>>> .
>>>>>>
>>>>>>
>>>>>> On 9/18/16 3:14 AM, "Gerry Walden" <gerry.walden at icloud.com> wrote:
>>>>>>
>>>>>>> This is very similar to the Fuji Instax, and appears to use the same
>>>>>> film. I
>>>>>>> understand the Instax is very popular in the younger market segment
>>> and
>>>>>> i feel
>>>>>>> sure Leica have done their research on this one. There is a big market
>>>>>> out
>>>>>>> there so far untapped by Leica.
>>>>>>>
>>>>>>> Gerry
>>>>>>>
>>>>>>> Gerry Walden LRPS
>>>>>>> www.gwpics.com
>>>>>>> +44 (0)23 8046 3076 or
>>>>>>> +44 (0)797 287 7932
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>>
>>>>>>>> On 18 Sep 2016, at 06:01, Nathan Wajsman <photo at frozenlight.eu>
>>>>> wrote:
>>>>>>>> I find it hard to imagine that young people, for whom photos are
>>>>>> something
>>>>>>>> you take with a mobile and share on Instagram, will spend the money
>>> on
>>>>>> buying
>>>>>>>> the film for this device. The only people I know who use instant
>>>>>> photography
>>>>>>>> are art types for whom the little prints are an ingredient in further
>>>>>>>> creation.
>>>>>>>>
>>>>>>>> Cheers,
>>>>>>>> Nathan
>>>>>>>>
>>>>>>>> Nathan Wajsman
>>>>>>>> Alicante, Spain
>>>>>>>> http://www.frozenlight.eu <http://www.frozenlight.eu/>
>>>>>>>> http:// <http://www.greatpix.eu/>www.greatpix.eu
>>>>>>>> PICTURE OF THE WEEK: http://www.fotocycle.dk/paws
>>>>>>>> <http://www.fotocycle.dk/paws>Blog: http://nathansmusings.
>>>>>> wordpress.com/
>>>>>>>> <http://nathansmusings.wordpress.com/>
>>>>>>>> Cycling: http://www.crazyguyonabike.com/belgiangator
>>>>>>>> <http://www.crazyguyonabike.com/belgiangator>
>>>>>>>> YNWA
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>
>>>>>>>>> On 18 Sep 2016, at 00:33, Douglas Sharp <douglas.sharp at gmx.de>
>>>>> wrote:
>>>>>>>>> AFAIK - there's a group of potential customers that goes by the name
>>>>> of
>>>>>>>>> young people;-)
>>>>>>>>>
>>>>>>>>> Not all that many here on the list, but a big market segment that
>>>>>> Leica has,
>>>>>>>>> up to now, seldom addressed or accessed.
>>>>>>>>>
>>>>>>>>> Young people get older and - if the Sofort makes them happy - may
>>>>> well
>>>>>> stick
>>>>>>>>> with the brand and take a closer look at what else it has to offer.
>>>>>>>>>
>>>>>>>>> Just like the MINI drivers who move on and up to BMWs. A perfectly
>>>>>> logical
>>>>>>>>> marketing strategy.
>>>>>>>>>
>>>>>>>>> Douglas
>>>>>>>>>
>>>>>>>>>
>>>>>>>>>
>>>>>>>>> On 17.09.2016 22:55, Peter Dzwig wrote:
>>>>>>>>>> Does it really merit comment?
>>>>>>>>>>
>>>>>>>>>> Peter
>>>>>>>>>>
>>>>>>>>>> On 15/09/2016 19:48, John McMaster wrote:
>>>>>>>>>>> Not sure who the expected market is, although could maybe
>>>>> guess.....
>>>>>>>>>>> http://en.leica-camera.com/Photography/Leica-Sofort
>>>>>>>>>>>
>>>>>>>>>>> john
>>>>>>>>>>>
>>>>>>>>>>> _______________________________________________
>>>>>>>>>>> Leica Users Group.
>>>>>>>>>>> See http://leica-users.org/mailman/listinfo/lug for more
>>>>> information
>>>>>>>>>
>>>>>>>>> _______________________________________________
>>>>>>>>> Leica Users Group.
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>>> information
>>>>>>>>
>>>>>>>> _______________________________________________
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>>>>>>>
>>>>>>> _______________________________________________
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>>>>>>
>>>>>>
>>>>>>
>>>>>> --
>>>>>> Mark William Rabiner
>>>>>> Photographer
>>>>>> http://gallery.leica-users.org/v/lugalrabs/
>>>>>>
>>>>>>
>>>>>>
>>>>>> _______________________________________________
>>>>>> Leica Users Group.
>>>>>> See http://leica-users.org/mailman/listinfo/lug for more information
>>>>>>
>>>>>
>>>>>
>>>>> --
>>>>> "Some People Drive, We Are Driven"
>>>>> // richard <http://www.richardmanphoto.com>
>>>>> richardmanphoto on Facebook and Instagram
>>>>> <https://instagram.com/richardmanphoto>
>>>>>
>>>>> _______________________________________________
>>>>> Leica Users Group.
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>>>>>
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>
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