Archived posting to the Leica Users Group, 2008/05/13

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Subject: [Leica] Leica R-10 at Photokina 2008
From: tomschofield at (Tom Schofield)
Date: Tue May 13 15:42:23 2008
References: <> <> <00d901c8b2f4$6fca1c60$4f5e5520$@net>

My guess, based only on sheer speculation, is that maybe they see tit  
as directed against the MF digital market, many of whom may be  
disenfranchised square format shooters, with the 4/3 stuff directed at  
the amateur market.  How else do you get a larger sensor within a  
fixed hypotenuse/diameter, other than by changing the aspect ratio  
more towards square (or a circle to maximize)?  A 4:5 or square  
together with a wide dynamic range, would be more suited to wedding  
photography, etc.  How many wedding photogs can afford a US$30K Hassy  
and all new lenses?

Actually, I would have predicted Leica going to 16:9, if they are  
making a change.

I'm sure they've done their market research/focus groups  to see what  
has the greatest demand, or at least I hope so!  We're no doubt over  
thinking this, and they are probably just adding a mm or two each way  
for in-camera VR!


On May 10, 2008, at 4:20 PM, Frank Filippone wrote:

> Not much of an area improvement.....
> 30x30 = 900 sq. mm
> 36x24 = 864 sq. mm
> Why, just because you are too lazy to turn the camera on its side?
> Truly, Tom is right.... if digital were not affected by existing
> technologies ( 35mm film, 16mm film, TV formats) then the sensor  
> should have
> been square.
> Frank Filippone
> So, just make it 30x30.
> Tom
> _______________________________________________
> Leica Users Group.
> See for more information

In reply to: Message from lug at (Steve Unsworth) ([Leica] Leica R-10 at Photokina 2008)
Message from tomschofield at (Tom Schofield) ([Leica] Leica R-10 at Photokina 2008)
Message from red735i at (Frank Filippone) ([Leica] Leica R-10 at Photokina 2008)