Archived posting to the Leica Users Group, 2004/10/04

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Subject: [Leica] Re: New Zeiss Ikon
From: red735i at (Frank Filippone)
Date: Mon Oct 4 08:10:51 2004

If you have ever with or for a Japanese company, you realize that decision
making is  top down phenomenon.  The boss decides what to do and the worker
bees do it.

 They made a ton of money doing what they convinced the market they
wanted..... an SLR camera that made sense ( take that you ALPA and Exacta
Lovers!)  They sold it to PJ's that wanted/needed long lenses.  That fueled
the market for the amateurs ( GI's taking leave in Japan or other places
where the PX sold them cheap.)  And they were off to the races.

It was a good strategy, and it makes some Japanese marketing sense that this
was a conscious decision to discontinue the SP line because Nikon DECIDED
that RF cameras were dead.  IMHO, It had nothing to do with a niche had to do with some high up Nikon  dude deciding that this
was the direction of the future, and if you discontinue all the other
cameras, then you are right:  It is the direction of the future.  So the RF
line went kaput.

Simplistic? maybe.  Right ? we may never know.

Frank Filippone

Replies: Reply from mark at (Mark Rabiner) ([Leica] Re: New Zeiss Ikon)
Reply from mark at (Mark Rabiner) ([Leica] Re: New Zeiss Ikon)
In reply to: Message from bdcolen at (B. D. Colen) ([Leica] Re: New Zeiss Ikon)