Archived posting to the Leica Users Group, 1999/11/19

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Subject: Re:[Leica] Leica in print ads
From: Andre Jean Quintal <megamax@abacom.com>
Date: Fri, 19 Nov 1999 07:50:15 -0500

. . .
It's the modern day pack a smokes.
And Palm People HIT THE SPOT.  THIS is what will not only give leica
attention but rightful recognition of its subtle yet powerful presence.
. . .

	--> It's called "secondary advertising"
	and probably was done that way so as to
	generate a more or less conscious affiliation
	with recognized / acknowledged Leica excellence
	and social acceptability. Most probably works.
	Check out the TELECOM capable Palm VII
	when it becomes available: that model should be a thousand
	times more useful than a cellular phone, to me.
	Real nice Xmas gift idea ( ... add a new Leica).

	Andre Jean Quintal