Archived posting to the Leica Users Group, 1998/06/21
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Erwin, While it seems clear that digital photography is destined to occupy an ever increasing share of the market and to eventually dominate that market, I think it's much to early to forecast the demise of the Leica. Consider the field camera. While the market decided decades ago that advances in film quality, lens design, and a whole host of other technological advances had obviated the advantages of that low-tech, large format genre, there is still a thriving market both for the cameras themselves and for the art produced with them. I personally don't understand how anyone who has understood and been able to exploit the advantages of the M-series cameras could think they could equal the results with a "simple compact camera." The optical qualities and the versatility afforded by the lenses available to the Leica user are just the beginning of the argument. There are subtle yet important differences in quality of construction which tranlate to the confidence in the instrument. One knows that certain mechanical worries are superfluous and can go on to concern himself (or herself) with composition, relationship to the subject, lighting, etc. I personally look forward to the day when the Leica M has the emulsion film market to itself and the hackers and wanna-be artists can go play with their latest digital toys which they must throw away every two years because the latest generation uses a new format and is no longer compatible with the last one. I'll still be using my venerable 35mm emulsion film cameras and lenses and taking better pictures than they could ever dream of. Let's keep in mind that in this day of instantaneous communication via the internet and two way TV, a day in which every idiot has a word processor at his/her disposal, the standards and quality of written communication are at an all time low. Just listen to the radio, watch TV, or read the newspaper. Even on the rare occasions when the grammer and spelling are correct, the content is banal, trite, meaningless. It's all designed to appeal to the masses and sell whatever it is that's most profitable today. The same is true in the photographic arena. I'm sure that Leica will do what Nikon, Cannon, et al are doing. They will pursue that portion of the market as well with aps products, digital imaging, etc. But they will continue to sell a small number of M-series cameras to a few discerning individuals. Bruce S.