[Leica] IMG: Trip out West -- B&W IMAGES???

Ted Grant tedgrant at shaw.ca
Tue Oct 14 14:03:44 PDT 2014


Hi Chris,
A THOUGHT??????

What is interesting from the early 80's when colour was all the rage and ads it seemed everywhere were colour-colour sickening colour?

Shortly after moving to VICTORIA mid-summer 1980 to Vancouver Island and flying back and forth across Canada on an almost weekly basis; I noticed a major changing occurring in advertisements in magazines?  The BIG NAMES in whatever from undershorts to high end cars and fashions were beginning to appear in????  "BLACK & WHITE ONLY!" "SUPER-EXPENSIVE LOOKING!"

And as the summer slowly went by riding back and forth flying east and west week after week, the B&W ad pages were increasing generally in "BIG NAME AND COSTLY GOODS OF ALL NATURE!"  Where earlier in the '70's it appeared everything in the ads and a considerable amount of photojournalism photo essays were being shot only in colour.

However??? Get on the plane, open magazine after magazine and "BLACK & WHITE WAS RETURNING!" Slowly, but it did return and it appeared to become even both sides,  "colour and B&W." 

While doing some self-promoting in the potential markets of Vancouver, I had several ad agency photo editors looking in my portfolio make a major bit of fuss about "MY BEAUTIFUL B&W PHOTOS!" Not many, but eye stoppers printed from LEICA exposed film! They were always printed 11X14 for show and tell, with an occasional SHOW STOPPER in 16X20 Black & White.

And I did pick-up a number of B&W assignments for some of the tourist magazines and a few others for ads. But then they levelled out in use as time moved along.

So it wouldn't surprise me if we see say? MERCEDIES and a few other very expensive car manufacturers return to the "expensive look captured in B&W you don't seem to capture the same "expensive look in colour?" Clothing manufacturers will follow as they did before along with the "super high expensive goods of the elites!" 

So maybe always knock off a couple super fantastic Black and White images for use in a "SHOW & TELL" situation?

Why not? Nothing ventured?????????? WHATEVER! :-)

cheers,
Dr. ted :-) 







-----Original Message-----
From: LUG [mailto:lug-bounces+tedgrant=shaw.ca at leica-users.org] On Behalf Of chris williams
Sent: October-14-14 12:53 PM
To: Leica Users Group
Subject: Re: [Leica] IMG: Trip out West

Thanks everyone!

Ted, if I could make a living going B&W only I would! Can't get those corporate types to accept it though :)




Chris Williams
www.zoeicaimages.net
504-231-6261


On Oct 13, 2014, at 07:22 PM, Ted Grant <tedgrant at shaw.ca> wrote:

>
> Chris Williams SHOWED::
>        > Few images from my recent 6,980 mile road trip. Next time I plan on
>        > doing 7,000.
>        >
>        > http://zoeica.com/2014/10/13/traveling-west-monochrome-monday"<<<
>
> Hi Chris,
> Makes one yearn for the olden days of B&W only!
>
> cheers,
> ted
>
>
> _______________________________________________
> Leica Users Group.
> See http://leica-users.org/mailman/listinfo/lug for more information

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