Archived posting to the Leica Users Group, 2012/12/02

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Subject: [Leica] What Leica can learn from Polaroid
From: richard at richardmanphoto.com (Richard Man)
Date: Sun, 2 Dec 2012 23:47:51 -0800
References: <CAF8hL-Hw54W6cL0uHTcMCa9=JquUt-8WcfsG2yVXmfyPr34EOQ@mail.gmail.com> <CCE1C1D3.21B9E%chris@chriscrawfordphoto.com>

Chris, that's the whole point - learn from the MISTAKES that Polaroid made!


On Sun, Dec 2, 2012 at 11:42 PM, Chris Crawford <
chris at chriscrawfordphoto.com> wrote:

> Umm, Polaroid went out of business and had its assets sold by the
> bankruptcy court. Kodak's learning should be from someone like Ilford,
> Foma, or even Fuji....companies that still successfully make film  (and
> digital stuff in Fuji's case).
>
> --
> Chris Crawford
> Fine Art Photography
> Fort Wayne, Indiana
> 260-437-8990
>
> http://www.chriscrawfordphoto.com  My portfolio
>
> http://blog.chriscrawfordphoto.com  My latest work!
>
> http://www.facebook.com/pages/Christopher-Crawford/48229272798
> Become a fan on Facebook
>
>
>
> On 12/3/12 2:35 AM, "Richard Man" <richard at richardmanphoto.com> wrote:
>
> >Timely article on what KODAK can learn from Polaroid, but applicable
> >equally as well to Leica, and coincidentally, seems to be what Leica is
> >doing anyway:
> ><
> >
> http://www.washingtonpost.com/business/what-kodak-could-still-learn-from-p
> >olaroid/2012/11/29/01b8b8e4-38d7-11e2-b01f-5f55b193f58f_print.html
> >>
> >
> >The 4 bullet points:
> >
> >1 don't be afraid to raise prices
> >2 *The only cameras are going to be high-end cameras ? and very-low-end
> >ones.
> >*3 *?Don?t do anything that someone else can do.?*
> >4 *The little yellow box is still golden.
> >
> >*Leica raises prices, goes big time on the high end cameras (Monochrom, S,
> >M 240), do things that no one does (MM, S, M 240, 50AA...) and it
> >continues
> >to promotes its brand.
> >--
> >// richard <http://www.richardmanphoto.com>
> >
> >_______________________________________________
> >Leica Users Group.
> >See http://leica-users.org/mailman/listinfo/lug for more information
>
>
>
> _______________________________________________
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>



-- 
// richard <http://www.richardmanphoto.com>


In reply to: Message from richard at richardmanphoto.com (Richard Man) ([Leica] What Leica can learn from Polaroid)
Message from chris at chriscrawfordphoto.com (Chris Crawford) ([Leica] What Leica can learn from Polaroid)