Archived posting to the Leica Users Group, 2014/09/23
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Yup. Simple reality. Each camera is what it is and costs what it costs for very good reasons. Alpa has always been the prime example of these basic economics. Why would a simple metal plate with a few holes cost $700? Because its hand milled and finished to precise tolerances. One at a time. A few hundred a year. And works precisely within a hand made system. a note off the iPad, George On Sep 23, 2014, at 3:48 AM, Frank Dernie <Frank.Dernie at btinternet.com> wrote: > I agree with George. > Leica kit holds its value well, because it is almost always better > performing than the other makes, but also sufficiently better made that it > lasts much much longer, mechanically. > Top Canon and Nikon models are equally pricy and are apparently sold at a > loss, subsidised by the vast sales of the cheaper models and justified in > marketing terms by the kudos given to these cheaper models by the > existence and pro use of these dearer ones. > > One thing few of the internet pundits appreciate, or are aware of, is the > huge influence on costs of production volume. The design costs, which are > vast, the tooling costs, which may be vast and will be pretty big > whatever, have to be paid for out of a much smaller volume. Typical mass > produced consumer products, such as hifi and cars sell for about 10x the > BOM + assembly cost. So if you buy a car for 30k it has typically cost 3k > to make, the rest is recovery of design, tooling and marketing costs plus > profit. > Leica make such tiny quantities that they, and any supplier they select, > have to make their costs back on a far smaller volume than this. Add into > it that Leica parts use premium materials, tolerances and manufacturing > and it surprises me not one whit that they are so much more expensive than > the mass produced, almost always inferior, alternatives. > > I am much more an amateur camera enthusiast than expert photographer, but > my Leica is a joy to use, does not need frustrating searches through menus > to do what I want and produces better results than any other camera I have > used. > > I assume this goes for most on the group. > > Yes Leicas are expensive. Yes they would go bust if they did not make a > profit. Yes they make very few cameras and lenses. Yes, we, the customers > have to pay for all this. > Many have gone over to other cameras, and I admit that if I was only > allowed to have 1 camera it may well not have been a Leica until the new > M, but now I can put my zoom or long lenses on a M body if I wish. I am a > very happy bunny. > My M Leica is much better value for money than my Nikon D3x, in terms of > keepers per month, mainly since I hardly ever use the Nikon any more. > > Frank D. > > _______________________________________________ > Leica Users Group. > See http://leica-users.org/mailman/listinfo/lug for more information