[Leica] In the hands of its engineers, not bean counters

[richard-lists at imagecraft.com (Richard)]

Yes, the last two companies I worked for, Digital and HP, both have very 
strong engineer-oriented cultures. Both are known to have inept marketing 
(we sell "Cold Dead Fish!" rather than "Sushi") I remember the launch of 
"The Architecture for the Next 25 Years!" Alpha quite well. Don't even 
remind me of the Itanic....

At least now I work for myself, and if I am successful, I pat myself on the 
back. If not, I kick myself there too :-)

Ah well....

At 02:27 PM 3/13/2005, Brian Reid wrote:

>Horse puckey.
>
>I was an employee of Digital Equipment Corporation for many years. At the 
>end, so many people believed that the fate of the company was in the hands 
>of its engineers. They were totally wrong, and this is one of the reasons 
>why that company no longer exists.
>
>If you can't sell a product, it doesn't matter how good it is. If people 
>don't want it, then you won't be able to sell it.

// richard (This email is for mailing lists. To reach me directly, please 
use richard at imagecraft.com)