Archived posting to the Leica Users Group, 2004/10/08
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Hello Brian Brian Reid schrieb: > > >> Ralf Coenen (43), hitherto member of the Board of Management responsible >> for Engineering, Cooperations and Asian Sales, will become the new >> Chairman >> of the Leica Camera AG, Solms, as from January 1, 2005. > > > They have simply transliterated the word "Kooperationen" rather than > trying to find an English word or phrase that carries similar meaning. > Most likely the best English word would be "Partnerships" or > "Co-Marketing", but this is where my knowledge of German is not strong > enough. > How about "Joint ventures" ? seems to cover what he's been doing, both in marketing and technology. The German word is really directly translatable as Co - Operations - in the most obvious sense/meaning of the word. Douglas