Archived posting to the Leica Users Group, 2004/09/25
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Luis-- I think you misunderstood. I believe he was speaking about a 10% margin, which would be 1.10. Kit -----Original Message----- From: lug-bounces+leicagalpal=earthlink.net@leica-users.org [mailto:lug-bounces+leicagalpal=earthlink.net@leica-users.org] On Behalf Of Luis Ripoll Sent: Saturday, September 25, 2004 12:09 PM To: Leica Users Group Subject: RE: [Leica] new 1ds mark II NOW: LEICA DIGI BACK IDEA Hi Frank, I think you are wrong, or I've bad understand you mind. A 10:1 ratio for a dealer is very, very big. I'm music distributor and in our market, at least in Spain, dealers operate with ratio of cost x 1,40 or 1,50. Cost and value are two different concepts. I'm able to change very fast my job if you tell me which market can I operate at 10:1 Luis -----Original Message----- From: lug-bounces+leicagalpal=earthlink.net@leica-users.org [mailto:lug-bounces+leicagalpal=earthlink.net@leica-users.org] On Behalf Of FRANK DERNIE Sent: Saturday, September 25, 2004 3:09 AM To: Leica Users Group Subject: Re: [Leica] new 1ds mark II NOW: LEICA DIGI BACK IDEA Quite so, the normal ratio in consumer stuff such as hifi and cars is 10:1. The dealer markup is usually more per item than the manufacturers profit (or they do in every industry I have worked in) Frank --- Karen Nakamura <mail@gpsy.com> wrote: > > But what is cost? > > The manufacturing cost of making the back? > The cost of paying into the retirement fund of the > workers in the future? > The amortized cost of R&D? > The cost of advertising? Of translating it into all > thirtybazilllion > EU languages? > The ongoing cost of technical support, warrantee > support? > The cost of paying insurance against a lawsuit or a > recall? > The distributor + dealer markup? (20-40%) > > The manufacturing cost might be $1500, but the > entire cost might be $4000. > > In fact, even at $6000, it is conceivable that Leica > still loses > money on every back. > > Karen > > -- > Karen Nakamura > http://www.photoethnography.com/ClassicCameras/ > _______________________________________________ > Leica Users Group. > See http://leica-users.org/mailman/listinfo/lug for > more information > _______________________________________________ Leica Users Group. See http://leica-users.org/mailman/listinfo/lug for more information _______________________________________________ Leica Users Group. See http://leica-users.org/mailman/listinfo/lug for more information _______________________________________________ Leica Users Group. See http://leica-users.org/mailman/listinfo/lug for more information