Archived posting to the Leica Users Group, 2004/05/30

[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]
Subject: [Leica] Why New Lenses? This is what all firms do.
From: krieger at usc.edu (martin krieger)
Date: Sun May 30 07:37:45 2004
 
Most firms have two imperatives to introduce products: Something new and better that shows their prowess. Or, something that will sell. Hopefully both. But in general ALL firms do both. Sometimes the prowess moves serve larger corporate interests, sometimes they serve interests of the research and development people in the firm. As far as I can see Leica is no different than other firms, whether they are very profitable or not very profitable. 
MK
Replies: Reply from mark at rabinergroup.com (Mark Rabiner) ([Leica] Why New Lenses? This is what all firms do.)