Archived posting to the Leica Users Group, 2001/07/23

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Subject: RE: [Leica] digital M (what's the benefit?)
From: "Mehrdad Sadat" <m.sadat@verizon.net>
Date: Mon, 23 Jul 2001 01:36:37 -0700

READ THROGUH....



_____________________________________
Thanks, Mehrdad

[-----Original Message-----
[From: owner-leica-users@mejac.palo-alto.ca.us
[[mailto:owner-leica-users@mejac.palo-alto.ca.us]On Behalf Of Mxsmanic
[Sent: Monday, July 23, 2001 12:40 AM
[To: leica-users@mejac.palo-alto.ca.us
[Subject: Re: [Leica] digital M (what's the benefit?)
[
[
[B. D. Colen writes:
[
[> The day Leica has a CEO who says it is only
[> necessary to break even or show "a profit, %35
[> growth each year really isn't necessary" is
[> the day Leica's stockholders string that
[> CEO up by his ears before firing him on
[> the spot.
[
[The day a CEO starts trying to generate 35% annual growth will be
[the beginning
[of the end for the M series, because growth like that can never be
[achieved and
[maintained without sacrificing quality.
[

AND IF HE DOES THINK LIKE THAT, IT WILL BE THE END OF LEICA!! HOW CAN THEY
GROW @ 30% IF QUALITY IS NOT MAINTAINED, YOU WOULD NOT BUY LEICA WOULD YOU!!
THIS IS OXYMORON

[> That's why it is safe to predict the R line
[> has come to the end of the line, or will quite
[> soon if it continues to wrack up losses.
[
[The R line is not losing money.  It simply isn't making as much
[money as it used
[to; sales have retreated somewhat since last year (whereas the M has
[progressed).  I don't think it is a coincidence that the R has a
[great deal of
[competition, whereas the M has virtually none.

SAD BUT TRUE, U DON'T MAKE MOENY, U ARE OUT!! TIME TO STOCK UP ON R

[
[> And, also in keeping with the idea of reality
[> checks - Leica could shift ALL its R&D effort
[> over to a digital camera and not hurt the M line one
[> little bit.
[
[But they would hurt the lenses a great deal.  I'd prefer that
[Leica spend its
[R&D on lenses, not bodies.
[
[> As was pointed out here, the current Leica M
[> lenses are all among the best on the planet.
[
[But they are still far from perfect.  Additional R&D will make
[them better and
[better.  Until they are all diffraction-limited, there is room for
[improvement.
[(A small handful _are_ diffraction-limited, but they are still
[very much the
[exception to the rule.)
[
[> So the M line would not be endangered if R&D
[> switched to digital.
[
[But the glass would.  I want glass more than I want digital.
[
[> Further, it's a safe bet that Leica will be getting
[> the great bulk of its digital technology from a
[> yet to be announced partner already well into the
[> digital business.
[
[That's a worry, too:  I can't think of any partner offhand that
[would have the
[same passion for quality that Leica demonstrates.  What could would an
[indestructible body be with electronics that fail after a year, or
[even fail
[right out of the box?