Archived posting to the Leica Users Group, 1999/11/10
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Lucien, Manufacturers have been known to sell product at a loss when they need to gain market or simply have glut of a slow moving product. This may be reason to sell the R8 at a lower price. Personally, I would reprice the R8 to $995 and get them out of inventory (storage also costs money). Peter K - -----Original Message----- From: Lucien [mailto:director@ubi.edu] Sent: Wednesday, November 10, 1999 9:46 AM To: leica-users@mejac.palo-alto.ca.us Subject: Re: [Leica] Viability of Leica; my 2 cents "Thomas J. Donovan" wrote: > > I'd re-price the R8 to around $1200; gotta maintain a *rational* > differential. And if the R8 is now a reliable body, & I think it is > by now; the feature differences justify a $400 delta ;-)! > > Bite the "bullet" on the R8's profit picture; $1200 is better > than zero,,,,assuming there is a "glut". Used R7s are going > for a premium right now....proving their marketability! Tom, At the current price, Leica is already loosing money on each R8 sold. The R8 is not the new Edsel but the new SL2 of this end of century. And they stopped the SL2! :-( Long live the R8, the motor and the R-lenses, I love them ! I don't want to see a new R9 'a la' R3. Lucien