Archived posting to the Leica Users Group, 1998/01/14

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Subject: Re: [Leica] Off Topic: Multi-flash exposure
From: Donal Philby <donalphilby@earthlink.net>
Date: Wed, 14 Jan 1998 07:47:13 -0800

Tom,

Me too.  I did a 50 pop once many years ago when learning to deal with
4x5 and a product shot of electronic gear that tilt could only get one
plane and I only had a small Novatron pack and  heads.  

Monday night was doing a close up in clean room chip manufacturing plant
and did a few multipops (multipopes, I call it for my Venezuelan born
assistant, which always cracks him up) just to get depth of field
shooting at the far end of a 105 macro.

Here's something you'll appreciate:

I picked up latest copy of Trailer Boats magazine, open the front cover
and find a photo of mine used full page on a two page ad for Regal
Boats.  It was a photo I had shot for the magazine's cover some months
ago.  It was a difficult shot, done with all the 10K watt seconds I
have, like a car shoot.  I called editor, groaning.  Publisher called
back saying they had checked my invoice and realized that they had only
bought one time rights.  A mistake, he said, caused by now sacked
editor, because they always do work for hire with photographers so there
is not these problems.  Especially, he said, because he had paid a $500
+ expenses day rate, and given that high payment, would expect to own
everthing.  As it turned out he had sold the photo to the boat
manufacturer for $175.  Oh god.  Sometimes I really get tired of
fighting.  They did promise to make it right because they love my work
and want to continue working together, but it still means I have lost a
client because I won't do work for hire.

Then yesterday I had a client call for a small product shot (with
variations to choose from) that would be an 3:1 closeup to run as a
poster size point of purchase display.  A candy store chain.  I quoted
$600 plus materials.  She says that the separation house, which has put
in a digital studio, offered to do it for $600 total including the
photograph, color corrections, photoshop work, separations, proofs and
final output.  I spoke to another photographer friend who has a digital
photo catalogue business and he said the color houses are using the
photography as a loss leader to get the graphics work.  He is being hit
hard, since he actually needs to make a profit!

Then another client called having gotten my bill for a product shot of
advertising specialties.  I had bid about $850 for three shots of pens,
key fobs, etc.  We ended up doing it in one shot with a lot of work
figuring out how, I have about 6-7 hours into the job with set up,
strike, and three hours on set with the client.  He thought my $650 bill
was excessive.  Said he had called two other photographers and they told
him I had overcharged him.  So he said he would pay the bill, but never
use me a again, depite saying the work was absolutely stunning, perfect
in every detail (and he is a micromanger and fanatical about
"perfection").   I think I've just lost another client.  

I don't like doing products much anyway, but it is difficult to see
money go away.  I keep hearing that the recession is over, especially in
California, but few photographers I have talked to in the area feel it
is over for us.

Sailing off into sunset and eating pineapples is looking better and
better.

donal
- -- 
Donal Philby
San Diego
http://www.donalphilby.com