Archived posting to the Leica Users Group, 1996/09/03

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Subject: Re: Leica Public Offering
From: Willem-Jan Markerink <w.j.markerink@a1.NL>
Date: Tue, 03 Sep 1996 18:04:43 +0000
Comments: Authenticated sender is <>
Priority: normal

On  2 Sep 96 at 19:50, Joel Tlumak wrote:

> I was informed today that over the weekend Leica made an
> announcement that it is making a public offering to raise $20
> million.  The annoucement in Germany was interpreted, I am
> told, to mean that Leica prices will go down (the good news)
> and in the long run so will Leica quality.  
> I wonder if  anyone has heard anything about this.  

I posted this a month ago:

Subject:          Leica sales & profits
Send reply to:
Date sent:        Wed, 31 Jul 1996 12:22:37

Extracted from the Dutch newspaper De Financiele Telegraaf:

Leica will be present on the Stock Exchange market in Frankfurt later 
this year. This news was launced at the annual presentation of Leica 
financial results. Being listed in Frankfurt was neccessary due to 
rapidly increasing cost for R&D. Beyond that, Leica also wants to 
reinforce its companies financial structure.

Sales this year (31/3/95-31/3/96) increased with 4.7% to DM 239.9 
million, profit increased with 15%to DM 11.7 million. The first 
financial quarter of this year already shows a sales increase of 5%.
Cost of R&D increased with 36%(!) to DM 10.9 million. Total 
investments increased with 40%(!) to DM 17.3 million. Private capital 
increased with DM 7.4 million to DM 27.1 million.
Leica mostly invests/invested in new production technologies, new 
machines for example allow better coating of lenses. 

The number of employees will keep on growing, this year showed an
increase of 26 people to 1466; of which 900 in Germany and 500 in
Portugal. CEO Klaus-Dieter Hofmann said: "We, as a niche-player,
again proved not to suffer from conjunctural malaise".

Surprisingly Leica also gained market shares, mostly in the US and
the Far-East. The US was accountable for 9.8% of sales, Far-East for
18.7%. Growth of sales in the Far-East was 44% to DM 45 million.
Most important markets there are Japan, Hongkong and Singapore. 
[note wj: but that says nothing about which country this equipment
will end up in, does it?....;-))....]

Leica's bestseller is the Leica M6, accountable for 30% of the sales 
growth. This is mainly a result of the introduction of new lenses.
The three compact cameras increased their market share within Leica 
from 12% to 18%, mainly a result of the good response of the Leica 
Although sales of Leica SLR's did not increase, their market share 
grew slightly in an overall decreasing market.

That's it folks!

       _/      _/       _/_/_/_/_/       _/_/_/_/_/
     _/  _/  _/               _/       _/  _/  _/
     _/  _/ illem    _/     _/ an    _/  _/  _/ arkerink

The difference 
between men and boys
is the price of their toys

[note: 'a-one' & 'en-el'!]