Archived posting to the Leica Users Group, 2006/03/21
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]1. 4/3 refers to the aspect ration; 2. in truth film is still the best medium. - Just out of curiosity - the best for what, and why? On 3/21/06 11:01 AM, "David Rodgers" <drodgers@casefarms.com> wrote: > Four thirds is an interesting marketing strategy. It sounds like 33% > more. > > If you change it to portrait rather than landscape does it transform to > 25% less? > > I always thought the concept of half frame was a marketing mistake. They > should have compared it to 127 and called it double frame. The Pen F > would have been a huge success. > > Who doesn't want double of something? Who doesn't feel slighted only > receiving half? > > 35mm (where did 135 come from?) should have been named by length of > roll. Then we'd all be shooting 48 inch format and digital would be > 1/66ths or "less than 1.5 percent format". > > Try and sell that one, Madison Avenue! > > OHOH, they'd probably just tell us how it would make our telephotos seem > that much longer; how we can turn our economical 400mm lenses into > expensive 600mm lenses. Where do I sign? > > The truth is that in the late 70s, when the SLR market was going into > the tank all the camera companies decided they'd come up with an > entirely new type of camera system that everyone would have to buy in > order to take pictures. They invented the digital camera. Then someone > realized that people would need computers in order to process the > pictures. So they went out and found someone to invent the personal > computer (some went to Apple and some went to IBM, but that's another > story). > > What they didn't realize is that it would take 20 years for the personal > computer to evolve into something powerful enough to process a digital > image practically. > > There's been work going on this for years in a secret factory somewhere > and camera companies can actually build a sensor the size of an 8 inch > refractor telescope. But they know from past experience that it would be > a mistake to roll that out today. (For one thing they'd have to increase > the size of the modern DSLR by at least 20% to hold that size sensor). > > The camera companies want everyone to buy a small sensor first. Then > they'll come up with a bigger sensor. Then a bigger one still. That way > they'll always be able to sell new cameras; not to mention every few > years new lens systems that will cover a wider sensor. > > There was one thorn in the side of this strategy. The existence of the > Leica M rangefinder. That pesky Leica rangefinder! They couldn't kill > it. So they went after the film companies. They put out a campaign of > propaganda telling us how film was really bad. It wasn't easy because > most of us knew that film was something that seemed to work pretty well > in the past. It actually took a generation for the campaign to finally > kick in, which serendipitously coincided with the Pentium processor. But > work it did! > > Today we all feel inadequate shooting film, even though in truth film is > still the best medium. If you can't kill film, what to you do. You kill > the darkroom! > > I've researched this carefully and I've concluded that the digital > revolution is one big capitalistic conspiracy. Fortunately, they can't > kill the LUG. Those of you who are agents for the dark side, we're onto > you! > > DaveR > > -----Original Message----- > From: Didier Ludwig [mailto:rangefinder@screengang.com] > Sent: Monday, March 20, 2006 7:22 AM > To: Leica Users Group > Subject: Re: [Leica] enough with Olympus DSLR postings PLEASE > > >> Now more then 3/4 of the postings are related to Olympus. > > Olympus is rather 4/3 than 3/4! > >> Please, y'all, lets stay on-topic for users of Leica cameras. > > You want to shrink the LUG down to 1%? > > :-Didier > > > > > > > > > _______________________________________________ > Leica Users Group. > See http://leica-users.org/mailman/listinfo/lug for more information