[Leica] new 1ds mark II NOW: LEICA DIGI BACK IDEA

[bdcolen at earthlink.net (B. D. Colen)]

Alas, Ted, I fear you're right. And the more I think about my brilliant
idea, the more brilliant I think it is...But I guess that's to be
expected.. ;-)

-----Original Message-----
From: lug-bounces+bdcolen=earthlink.net@leica-users.org
[mailto:lug-bounces+bdcolen=earthlink.net@leica-users.org] On Behalf Of
Ted Grant
Sent: Friday, September 24, 2004 6:22 PM
To: Leica Users Group
Subject: Re: [Leica] new 1ds mark II NOW: LEICA DIGI BACK IDEA


B. D. Colen offered:
Subject: RE: [Leica] new 1ds mark II


> I realize that there are development costs, etc. But I wonder...What 
> do you suppose would happen if Leica offered that back at cost? That's

> right - at cost? Let's suppose that the back COSTS $1500 to produce. 
> Suppose they sold it for $1500, which would allow any Leica R owner to

> get into high quality digital for $1500. And would allow anyone else 
> to get into high quality digital AND Leica for the $1500 plus the cost

> of a used R8...How many R bodies would Leica then sell? How many R 
> lenses? I'm no business man, but I'll bet they would make allot more 
> money in the long run selling that thing at cost, bringing new 
> Leicaphiles into the Leicatent  than they'll ever make selling it at 
> 4K plus...<<,,

Hi B.D.,
Brilliant concept!

I've no idea how many R8-9's there are out in the world, but I bet at
cost dang near every R8-9 owner would be picking one up and or be
seriously thinking about it, until it was obvious everyone else was
getting the digi-back band wagon and everybody would buy one.

And they'd sell far more in his fashion and gain tremendous promotion
for their brilliance in marketing.

However, I don't think they're bright enough to see the good in this and
how they could build it into a great selling promotion..

ted





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