Archived posting to the Leica Users Group, 2003/12/04
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Ted-- Isn't it great when there IS a logical reason to give you cover for those emtional reasons? ;-) What better emotional reason could there be than to have the equipment in hand that will allow you to make a beautiful image? I can think of no other better reason. Sure, they look good--some of them don't even look that great--but they take mighty nice pictures. Kit - -----Original Message----- From: owner-leica-users@mejac.palo-alto.ca.us [mailto:owner-leica-users@mejac.palo-alto.ca.us] On Behalf Of Ted Grant Sent: Thursday, December 04, 2003 8:37 AM To: leica-users@mejac.palo-alto.ca.us Subject: [Leica] WAS: LEICA DIGILUX 2 NOW: Emotional purchase? Rei Shinozuka Subject: Re: [Leica] The LEICA DIGILUX 2 is announced > just out of curiosity, as a professional business owner/photographer, > when you consider a new lens, do you do a return on investment analysis, i. > e., what jobs you can take with the new lens you could not without it, or > how much more you could presumably charge for the extra quality, etc? of is > it just an act of pure emotion?<<<< Rei, I'm probably one of the worst photographer-business-management people in the world when it came to buying Leica gear. Never considered them an investment in any of it. A few times a bit of "Oh yeah get it! Man look at that, gotta have it came to play in the decision!" But rarely, because each time it was because I knew right away it would help me do a better shoot. My lens rationale usually was.... "is it fast, get it!" ;-) IE: the aperture. And never an investment, as that was for those old guys with white beards who sat around fondling their toys! :-) On a few occasions practical purchase was involved as it was based on allowing me to shoot in available light where others feared to go without flash, the Noctilux for example. Or when the 280 2.8 came out I could shoot sports inside where the 400/560 6.8's were useless. There always was an element of emotion to each purchase, surely that's the case with everyone who's purchased a new Leica bit, whatever it maybe. But I don't think I purchased Leica gear just for the sake of getting it, my wife would argue that one to the bone. :-) Generally there was a "logical reason." ;-) Isn't there always? :-) ted - -- To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html - -- To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html