Archived posting to the Leica Users Group, 2003/09/04
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]yeah come to think of it you're probably right. ernie On Thursday, September 4, 2003, at 09:48 AM, bdcolen wrote: > The line they give you is bs Ernie - they pick up the VNRs because they > are free, fill airtime, are generally far better produced, more > professional, than what the local outlets can turn out, and they can > then send the 'talent' to cover the local frog jumping contest. ;-) > > B. D. > -----Original Message----- > From: owner-leica-users@mejac.palo-alto.ca.us > [mailto:owner-leica-users@mejac.palo-alto.ca.us] On Behalf Of Ernest > Nitka > Sent: Thursday, September 04, 2003 9:37 AM > To: leica-users@mejac.palo-alto.ca.us > Subject: Re: [Leica] Medical PR > > > In my community the TV people claim that they have had to go to these > canned segments because the local MD refuse to be seen on air with the > TV folks. I for one turn down every request unless I know the TV > person or have been given assurances as to their credentials. The > reason 'we' have as a group not done the TV thing is because of the > very low quality journalism displayed, i.e. a story about abortion with > background video of a OB who doesn't even do abortions but its a clip > from their files. Things like this. As is also typical those MD who > do go on the air usually are the least competent, most morally inept > among the MD heard. > > ernie nitka > On Thursday, September 4, 2003, at 02:36 AM, Eric Welch wrote: > >> B.D. >> >> As budget cuts and staff cuts occur at TV stations and newspapers, >> this will only get worse an worse. I don't have much hope for the >> profession of journalism to improve until the who country takes a >> swing back the other direction of owners feeling some responsibility >> to not only make boat-loads of money (as they do like almost no other >> industry this side of drug dealing) but to actually serve a tiny bit >> of public service by actually doing a good job. (Not in this >> generation of business people!) >> >> I never had much respect for most TV news. Al Franken has them pegged. >> >> On Wednesday, September 3, 2003, at 10:58 AM, bdcolen wrote: >> >>> That may be true, Eric, but as one who works in pharma PR, I can tell > >>> you that t.v. stations all over the country routine use "video news >>> releases" AS IS, with local 'talent' perhaps providing a setup line. >>> Same thing with RNR, radio news releases. And while you are >>> absolutely spot on about what newspaper ethics should be, you'd be >>> amazed the pickup "matt releases" - fully prepared 'news stories' >>> that are dropped right into the paper - get. >> Eric >> >> Carlsbad, CA >> >> "Going to war without France is like going >> deer hunting without an accordion. All you >> do is leave behind a lot of noisy baggage." >> --- John and Alma Dunlap >> >> -- >> To unsubscribe, see >> http://mejac.palo-alto.ca.us/leica-users/unsub.html >> > > -- > To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html > > -- > To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html > - -- To unsubscribe, see http://mejac.palo-alto.ca.us/leica-users/unsub.html