Archived posting to the Leica Users Group, 2001/02/17

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Subject: RE: [Leica] Re: 35-70 f/2.8 zoom
From: "Mehrdad Sadat" <>
Date: Sat, 17 Feb 2001 07:38:43 -0800

Joseph, I also sent them an email and got std response. All we need to keep
sending the emails. to leica asking fro this lens.

- -----Ursprungliche Nachricht-----
Von:    Mehrdad Sadat []
Gesendet am:    Donnerstag, 15. Februar 2001 22:46
Betreff:        Leica R 35-70/2.8 ASPH. ROM

Dear Mr. Mehrdad,
Thank you very much for your interest in the 2.8/35-70mm zoom lens.
Unfortunately all our stock has been sold and I don't know if there is any
dealer some where in the world that has this lens in stock as everybody was
anxious to take delivery the moment it came into the dealers stores.

At present I don't know if we at any time later will come with an improved
version of it onto the market again but in case we should them we will make
an officila announcement.

Sorry for neing unable to give you a positive reply.
Kind regards
Leica Camera AG
E. Kuhne
Eberhard, I am writing to you in regards to the above lens. I am an avid
leica user both M & R and enjoy both system a lot. I have been looking very
hard to find and purchase this lens but to my dismay I have heard you
(leica) has discontinued this lens. Why? Can you refer a dealer or somebody
who has this lens for sale? When would resume production of this lens?
Thanks in advance

- -------------------------------------------
Thanks, Mehrdad

> -----Original Message-----
> From:
> []On Behalf Of Dr. Joseph
> Yao
> Sent: Saturday, February 17, 2001 4:04 AM
> To:
> Subject: Re: [Leica] Re: 35-70 f/2.8 zoom
> on 17/2/01 6:50 PM, Sal DiMarco,Jr. at wrote:
> > Apparently, the problems were so big, they were losing money on
> each lens.
> Money was not an issue here, since I offered to pay for their costs plus a
> profit margin of any size they desired.
> Leica made a terrible mistake of selling the lens at US$1,500.
> If they had
> anticipated the production difficulties, they would have priced it
> differently and it would have worked out for both the manufacturer and
> consumers.
> I am not really concerned how much they want to charge for this
> lens, I just
> want to buy one.  If Leica had demanded, say, $10,000, I would gladly buy
> one and I would be over the moon.  If they had never offered one, it would
> be a different story.  To make a few and decided it cannot be
> done, is just
> not reasonable nor professional, IMHO.  There are a lot of people
> out there
> willing to pay for high quality products.
> If Leica cared to charge more, they would not have lost money.
> My offer of
> 1,000 lenses is still valid, and I expect Leica want a lot more
> than $1,500
> for each lens.  The fact that the 35-70/2.8 ASPH. has been made
> before means
> making it is not impossible.  It is just difficult.  The whole issue is
> about costs, and I am here to overcome that issue.  Perhaps there
> are other
> reasons they are not prepared to disclose.
> Anyone out there wishes to sell me one at three times the costs, as
> suggested by Sal?
> Regards,
> Joseph Yao

Replies: Reply from "B. D. Colen" <> (Re: [Leica] Re: 35-70 f/2.8 zoom)