RE: [Leica] Re: Subject: Increasing sales of R8s and R lenses.

[Jem Kime <jem.kime@cwcom.net>]

It would be interesting to see the demographics of Leica purchasers, I 
suspect that many or most are at a senior age, these types are not 
traditionally the ones who have computers and internet access.
Perhaps this is a good thing? As they would continue to shop 'locally' 
whereas the new custom is generated to a different generation with 
different shopping habits, ie, 'cyberspace'.
Jem
- -----Original Message-----
From:	Andre Jean Quintal [SMTP:megamax@abacom.com]

	--> I expect some of the new Leica models coming out
	probably will be handled through the Internet,

	--> Photography may NOT be the motive
	why many buy Leicas. Ponder on that, too.

	Andre Jean Quintal


In my opinion, rather than keeping the present arrangement and flirt with
insolvency for the sake of dealer loyalty, Leica needs to sell directly
to the consumer on the internet, by passing the dealers.

Stephen Gandy


Bill wrote:

> Brian Caldwell wrote:
> The problem with your plan is that it puts Leica into direct
> competition
> with its authorized dealers.
> Bryan
> ....................................................................
>
> Hi Bryan,
>
> Re-read my initial post.
>
> Here's how it works:
> John Doe orders an R8 and pays for it on the Leica web site.  John
> then goes down to his local Leica dealers and picks up an R8 (from
> dealer stock) with the receipt and authorization number generated off
> of the Leica web site. The local Leica dealers then submits a form to
> Leica USA showing that he delivered an R8 to John Doe that he
> purchased on the Leica web site.  Leica USA then ships the dealer an
> R8 to replace the one which he sold.

> Bill