Archived posting to the Leica Users Group, 1999/06/26
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]> How can I encourage further response to the questionnaire? Offering my > humble Leica gear as reward? Don't even think of it! So please, just give it two minutes. While the present German marketing and research industry is unknown to me, one might suspect that the American research, advertising, and sales industry might perhaps be in a blind spot for you. We on the western side of the Atlantic ocean are daily bombarded with surveys and questionnaires which arrive unsolicited via the postal service, electronic mail, and telephone--generally at the dinner hour. An enormous industry has been built around tele-marketing and focused market research. In addition to menacing domestic tranquility enormous sums of money change hands: people are paid fees for filling out such questionnaires and frequently a research company will pay a rather tidy sum to participants in a focus group. Your questionnaire, undoubtedly promulgated for the reasons stated, arrives for better or worse into a climate less than receptive to such things. rwyble@erols.com Richard J. Wyble