Archived posting to the Leica Users Group, 1999/05/29
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]In a message dated 5/29/99 12:50:36 PM Central Daylight Time, cyberdog@ibm.net writes: << A big part of the Leica mystique and brand-awareness (and Leica knows this very well) is the fact that most products are "made in Germany", which is a much coveted label (irrational or not). For many existing and potential Leica customers this would mean Leica is "just like the others" and consequently, part of the attraction would simply fade away... >> I agree with you 100%.