Archived posting to the Leica Users Group, 2008/09/11

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Subject: [Leica] Will L survive
From: afirkin at afirkin.com (Alastair Firkin)
Date: Thu Sep 11 00:40:57 2008
 
The comments on the cost of the new lens offering are of course a bit 
premature when they have not been announced, but I have no doubt they will 
be way out of my comfort zone, BUT this is what Leica do, and have done 
well. Design top lenes regardless of the cost. They may not survive, but it 
is the one thing they do better than anyone --- because NO ONE else really 
does it. Sometimes being in a niche works. Mind you if the share market does 
not turn around soon I may be selling ;-)

Cheers

Alastair
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