Archived posting to the Leica Users Group, 2006/06/16
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B.D. I do indeed think the quotes are rather wonderful. Naturally they are
couched in positive marketing language. Therein lies the charm. I applaud CZ
for producing and marketing new manual focus optics for film cameras.
An unsurprising sentiment for an M6 user.
Cheers
Hoppy
-----Original Message-----
------------------------------
Message: 17
Date: Fri, 16 Jun 2006 6:31:50 -0400
From: "B. D. Colen" <bdcolen@comcast.net>
Subject: Re: [Leica] RE: RE: 24x36mm sensor for the RFDM (Didier
Ludwig)
To: Leica Users Group <lug@leica-users.org>
Message-ID: <3627-SnapperMsg4EA12C31C0B83923@[70.194.163.255]>
Content-Type: text/plain; charset=US-ASCII
Good God, Hoppy! did you really say that these were some "rather wonderful
quotes?!" Of course they are - they were written by someone at a PR agency
who specializes in "rather wonderful quotes." Contact me off-line and I can
send you some "rather wonderful quotes" I've written for all sorts of
people, quotes that are just chock full of "key messages" prepared to
influence people just like you. :-)
B. D.
...... Original Message .......
On Fri, 16 Jun 2006 09:30:36 +1000 "G Hopkinson" <hoppyman@bigpond.net.au>
wrote:
>Didier, that's a very interesting possibility that you have raised.
>CZ have stated that the ZM lenses will be suitable for digital.
>Some rather wonderful quotes
>
>" Q: Why is the ZI camera analogue and not digital?
>A: Only the very best films today are capable to use fully the performance
>of the Carl Zeiss T* ZM-mount lenses
>
>Q: Will there be a digital ZI camera? A: This may be a future possibility.
>However, we presently cannot comment on any details.
>
>Q: Are the Carl Zeiss T* ZM-mount lenses ready for use with the future
>digital camera?
>A: Yes.
>
>For the ZEISS IKON system we can now share with you some of our test data
>using production equipment instead of prototypes. The performance, across
>the board, is quite impressive - far above the capabilities of digital
>cameras and scanners. This begins to explain why we are so convinced that
>photography still needs silver halide film. We are pleased that the
>marketplace of serious photographers agrees with us.
>
>
>When digital catches up with film, you may be confident that your ZEISS
>lenses will take you to the top of the class. Meanwhile, we wish you
>"ZEISS-quality" photographic results - whether you're shooting analog or
>digital."
>
>
>Obviously a lot of marketing spin/hyperbole but just the right approach to
>appeal to Leica M enthusiasts, I think.
>