Archived posting to the Leica Users Group, 2000/06/29

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Subject: Re: [Leica] Leica earnings report-comments
From: Jeff S <4season@boulder.net>
Date: Thu, 29 Jun 2000 10:03:04 -0600
References: <003701bfe11f$66c3b180$dc0110ac@ccapr.com>

BD,

Folks pay extra for special "somethings" every day and these are not
strictly speaking, rational buys! Leica's current strategy seems to be
to sell cameras the way Bang & Olufsen sells stereos--lots of emotional
appeal there, the kind that makes you desire the product despite some
apparent shortcomings. Fortunately, I think the Leica M is closer to a
Linn Sondek (stylish, expensive, spartan, very satisfying to use) than a
B&O (stylish, expensive, fun to make the glass doors slide open)

I have Leslie at Leica USA looking for a Code U R8 for me to purchase
later this year (when I hopefully have cash). I pretty much figured out
how everything worked just fussing with the camera for a few minutes,
and that's a very good thing. I am also considering a refurbished N***n
F100 at $925. Seems impressively solid but not so immediately obvious
how to use it--as the control wheel can do many things depending on what
mode it's in, it's not so easy to use by touch alone and the electric
DOF preview clatters more than I'd like.

Pascal, these are the order numbers for the brochure:
German edition: 910702
English edition: 910703

Jeff Segawa

no archive

"B. D. Colen" wrote:
> 
> All well and good, except for the fact that anyone laying out that kind of
> cash for a do-it-your-self camera is going to want to know why it's work so
> much money compared to a top quality idiot-proof camera...
> 
> > -----Original Message-----
> > From: owner-leica-users@mejac.palo-alto.ca.us
> > [mailto:owner-leica-users@mejac.palo-alto.ca.us]On Behalf Of Jeff S
> > Sent: Wednesday, June 28, 2000 12:23 PM
> > To: leica-users@mejac.palo-alto.ca.us
> > Subject: Re: [Leica] Leica earnings report-comments
> >
> >
> > I believe that logistics are where Leica has had problems in the past
> > (R8 motor drive).
> >
> > I just got the R8 "Quintessence of Photography" brochure, and it looks
> > like the image-marketing started with the M6 Che brochure continues and
> > I'd say that baby boomers are squarely targeted. Theme: "Soul" of the
> > machine. It's very skimpy on actual R-system details, focusing on "The
> > beautiful things in life" rather than gearhead-pleasing factoids.
> >
> > Jeff Segawa
> >
> > no archive
> >
> > tm wrote:
> > >
> > > Meanwhile, Ralf Coenen, former head of the Photo and Film
> > Lenses Business
> > > Division at the Carl Zeiss Group, has been appointed to head up Leica's
> > > engineering and logistics.
> >

In reply to: Message from "B. D. Colen" <bdcolen@earthlink.net> (RE: [Leica] Leica earnings report-comments)