Archived posting to the Leica Users Group, 2000/04/24[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]
LUGGERS, The biggest problem Kodak has in reviving Kodachrome is developing a marketing plan for it. The new K-Lab processing machine is wonderful and functioning well. There are a bunch in operation around the world. The problems associated with Qualex have been eliminated. As I see it, the biggest problems for Kodachrome are overcoming the two hour E6 service and regaining people's comnfidence in Kodachrome. There is a core group with in Kodak who want to "save" Kodachrome. With, well over 90% of all the film shot in the world today being C-41 there are serious questions to be asked about Kodachrome, along with major improvements in Ektachrome coming. (Don't ask, I signed a non-disclosure agreement with EKC and I don't have details anyway!) I believe if properly marketed Kodachrome could be a success again, but I don't have to make a $50-60 million roll of the dice decision that's Dan Carp (Kodak CEO) call. Like many people, I would kill for Kodachrome 100. But, it would be about two years away. Remember, the last seriuous Kodachrome R&D was an improvement in K200 about eight or so years ago. While, I do not know where they are located, I do know at least two K-Lab machines are up and running in Kodak Germany. Happy Snaps, Sal DiMarco, Jr.