Archived posting to the Leica Users Group, 1999/11/09

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Subject: Re: [Leica] M Campaign
From: Mark Rabiner <mrabiner@concentric.net>
Date: Tue, 09 Nov 1999 17:19:11 -0800

"B. D. Colen" wrote:
> 
> Dan - Not that I want to be responsible for keeping this thread
> going....but....It is indeed a beautiful brochure, but my feeling is that at
> this point Leica needs some marketing that is far more meat than sizzle...
> 
A Month ago or a while back everyone was complaining that we don't see much
Promo from Leica.
At the meeting it was discussed the irony of all the advertizing being placed in
Europe with all the sales in The US (and Japan)...
The answer being "a language problem" direct from the top.
Now that they come out with a glitzy thing we all jump on it.
mark rabiner