Archived posting to the Leica Users Group, 1997/09/13

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Subject: Leica Price Reductions--Sigma
From: "bill erfurth" <photophoto@hotmail.com>
Date: Sat, 13 Sep 1997 20:39:01 PDT

>The currency exchange was just the cover story, that's why everything
>was not lowered.
>
>#1 Stimulate sales and cash flow, giving a new purchaser reasons to buy
>Leica Lenses.
>
>#2 Apparently to get  rid of excess M6 inventory before the 
introduction
>of the new model (s) towards the end of this year.
>
>Stephen Gandy
>
Hello Stephen,

#3  If Sigma is in deed going to start selling lenses with Leica M 
mounts, Leica want to move as many lenses as possible before the 
competition hits.

Regards,
Bill



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