Archived posting to the Leica Users Group, 1997/05/23
[Author Prev] [Author Next] [Thread Prev] [Thread Next] [Author Index] [Topic Index] [Home] [Search]Ben, Just found this on the stockphoto list. Maybe you have seen it. If you are not an ASMP member, please consider it. (And you'll get the book as part of your membershop). PRESS RELEASE May 1997 Hot off the press! ASMP's 5th edition of the Professional Business Practices in Photography If you had to have just one book on the business of photography, the latest in the American Society of Media Photographers series of publications is it. The 416-page Fifth edition of the ASMP Professional Business Practices in Photography is being hailed as the most definitive and authoritative of its kind. As photographer Eric Meola says: "Most photographers obsess about photography as art; the problem is that in the real world, photography is more a business. This book is invaluable in making photographers understand that." The book covers subjects ranging from assignment, stock, pricing and estimating, negotiating fees and agreements, rights and value in traditional and electronic media, formalizing agreements (with a range of forms and appropriate language), copyright, electronic technology, business and marketing strategies, book publishing and professional services. Also included is a comprehensive bibliography of software, video and audio tapes, Web sites, directories and professional organizations. The chapter on stock photography is equivalent to the third edition of ASMP's popular stock photography handbook and in addition to covering all aspects of choosing and working with agencies, producing and marketing stock, and concerns of the industry today, it also contains five essays by leading agency owners and stock photographers on the future of stock. The book is essentially a bound and indexed version of the ASMP Business Bible: A guide for professional media photographers which is produced in binder form specifically for ASMP members as a member benefit. A group of writers and other authorities well-known in photography including Craig Aurness, James Cook, Scott Highton, Bill Hurter, Victor S. Perlman Esq., Maria Piscopo, Roger Ressmeyer, Allen Rabinowitz, Barbara Roberts, Peter Skinner, Emily Vickers and Richard Weisgrau contributed to the book. Information resources included photographers, stock and advertising agency personnel, attorneys, accountants, and electronic technology experts. The book was edited by ASMP communications director Peter Skinner and published by Allworth Press. The Fifth edition of the ASMP Professional Business Practices in Photography is available from ASMP for $24.95 plus $5 shipping and handling. For information contact: ASMP, 14 Washington Rd, Suite 502, Princeton Junction, NJ 08550-1033. Ph: 609-799-8300; fax: 609-799-2233; e-mail: Info@ASMP.org and www.ASMP.org.