Archived posting to the Leica Users Group, 1996/07/13
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Roger---
From the response you got (from Leica USA), it looks like their refusal
to publish the price list is motivated more by antitrust concerns (concern
about an accusation of vertical price-fixing, given the tight control they
exercise over their retail dealers) than the simple logistics of typing the
list up. No reason for them not to issue a catalog of what's on offer, though.
Chuck Albertson
Seattle, Wash.
At 08:57 AM 7/13/96 -0700, you wrote:
>
>The Leica Camera, Inc. Consumer Price List dated April 1, 1995 also shows
>both subject lenses as current.
>
>BTW, Leica tells me that they will not print this list in the future. When I
>balked at that policy, I was told that it was unnecessary; that the dealers
>set the market prices as a result of their advertising. The use of that list
>is *more* than merely a listing of the manufacturer's suggested retail
>price. It is an official list of what equipment is current in the Leica line
>at the time of its printing. (Sales brochures printed in Germany are
>outdated when they reach these shores, and because of their expense, are
>used completely over many years before new are printed and distributed.)
>
>As usual, Leica is taking a dumb tack, here. The list is a one page double
>sided typed list. Takes a secretary about three minutes to type and is then
>photocopier and sent to those who request it. I'll bet if we were to really
>get on their case about this through their 800 number, they might
>reconsider. Care to join my endeavor?
> --
> Roger Beamon, Naturalist & Photographer
> Docent: Arizona-Sonora Desert Museum
> Leica Historical Society Of America
> INTERNET: beamon@primenet.com
>
>
>